What Say?

Since my childhood, I believe that one of the most beautiful relationships in this world is of parents and children. For any parents, their child is the brightest star in the world and he/she will provide the best possible luxurious life once they attain a certain age. Yes, its true that some parents are not in a position to earn their bread and butter after a certain age or due to some severe problems, but what about those people who have earned a lot and their future is secured(in terms of financial stability)? What do you think why would they need their children for any support when they are financially stable (P.S. Money is everything in today’s world)? Ok now you would think what a crap!! Come on. Parents need moral support, physical and various other kind of support which only a son/daughter can give (Daughters are now proving that they can take any responsibility).
Yeah that’s right. They need that shoulder. But do you think you have fastened your seatbelt for such a big responsibility? No; because already there are so many tensions in your life... studies, job, girl friend, wife, upbringing of your dear child, etc. where the hell is any scope of adjustments in such a busy life (and that too full of tensions). Why can’t parents understand this and just go somewhere near Himalaya and live their rest of the life in peace? But no they won’t; they will stay back and keep on crying about their never ending problems. We agree that they have done certain things for us which we appreciate but that’s not everything. What’s the big deal if they held our hands to teach us how to stand on our own and walk; what if they gave us food(keeping themselves hungry); what if they have gifted us new dresses on every occasion( though mumma wears the same sari on every occasion); What if dad gifted me on my birthday the most stylish motorbike out of his Provident Fund( but he likes to walk, I cant help it); what if mumma never eats before I finish my meals; What if mumma-papa used to cry when ever i am in pain…
Ufff..enough…Its not a big deal..anyone can do all this crap…..whats the point getting so ‘senti’ on such a small issue…Guys we are from gen-next..We don’t give a f**k to all this….These oldies can manage on their own..Don’t worry…Lets first solve our own problem and if we can spend some amount(excuse me, time is precious) , lets just give it to them. Atleast then we are free from them.
What say??

Can I have ur attention,pls.....

Dear all,
I am a 22 year old, not so good looking, dark and not such a handsome guy, residing next to your neighbor. My parents are worried about whether any girl will marry me or not. They think I am becoming older day by day and that today's girls are not interested in older men. But who will make them understand that there is just ONE Dr.Mallya, “King of all the Good Times” , a man(oops, a guy!!) who is just 55, and always surrounded with girls…(m so sorry,"only gOOd loOkinG and HoT girls"). I am trying hard to convince them that today beauty doesn’t come to your doorstep if you are a billionaire. But look at their rigidity. They always give me the example of this hugely respected person, our very own Mr. Mallya. According to them, you can attract anyone in this world (but I still feel, not everyone), if you can fly with them in your own plane..!!!
Uff, mumma-papa , they are really becoming old(thinking power is reducing day by day) , who will explain to them that Dr. Mallya is a very nice, respectful man approaching his sixties. And his son, Mr.Mallya Jr...This poor chap is loaded with burdens. He has to anyhow carry his father’s legacy ahead. (Dnt strain your brain,I have nowhere discussed about the sweet n simple Deepika Padukone or the bombshell, Yana Gupta).
It’s a mass appeal from my side that someone please come forward and convince my parents that I will get a nice and a beautiful girl very soon.

Thanks and Regards
Chepki Lal

My dear friend,Kasab

Mohammed Ajmal Kasab wants to eat mutton biryani. Apparently, he does not like jail food. Maybe it’s too fattening. Well, I’ve got noose er news for you. According to reliable sources, a goat was requisitioned to be served to Kasab but it flatly refused. It (the goat that is) has now filed a PIL seeking a stay on insulting Indian animals by serving them to bloodthirsty terrorists.

This entire trial is now becoming a joke. The man who massacred so many Indians on that fateful day in Mumbai is behaving like a spoilt celebrity, and the world is laughing at us.

Just look at the list of demands the man has made. He wants toothpaste, an Urdu newspaper, perfume and now mutton biryani. Will somebody tell this guy he’s not on an all-expense paid vacation. Toothpaste I can understand, he wants to wash that dirty mouth. But why the perfume? I wonder which girl he’s planning to impress behind bars. As for the newspaper, I say give him one… only roll it up and hit him on the nose with it whenever he throws a tantrum. Believe me, it works. At least it did for my spoilt Pomeranian.

What next? How about an LCD TV, a split AC, a king-sized bed, a Blackberry and a Bentley for transportation to court? If we are treating him like a VVIP and keeping him in a fortress, we might as well go the whole hog. In fact, why not give him an entry to Rakhi’s swayamvar? On second thoughts no, such torture might anger amnesty international.

The other day, he asked for permission to stroll outside his jail cell. A walk on the wild side, eh? I think walking won’t make him very fit. What he needs is to run. I am partial to those contraptions in labs which have mice and hamsters constantly running, spinning the wheel as they do. That would be fun…to watch.

He also wanted someone to tie him a rakhi on Rakshabandhan. Don’t worry dude. We’re readying a large one for you. Only this one goes around your neck. Hasta la vista baby.

The Law of Heart

Marketing strategies without emotion will not work.
Emotion stimulates the mind 3000 times faster than rational thought. It's an emotional world we live in.
Many people say we live in a rational world but nothing could be further from the truth. Emotions drive our behavior; the world is driven by emotions. Rational thought leads customers to be interested but it is emotion that sells. People really aren't much interested in attributes; they want to know if they can have a product that suits their personality. It is all about values.
Emotional marketing is better in many instances than rational marketing that focuses on product attributes. Capturing minds is one thing; capturing hearts is quite another. Build emotions in your marketing strategies; don't always chase "share of wallet – chase "share of heart". Employ strategies that would make decisions very emotionally driven and remove the rational questions that might drive the prospect elsewhere.